Web-Based Training Series: The Profession of Selling

The Profession of Selling        






Consider how the following definitions relate to a successful career in sales: Principle - a rule or code of conduct; Strategy - a careful plan or method especially for achieving an end; and Skill - a developed or acquired ability. These three terms help describe the difference between sales as a profession, and sales as simply a job. "The Profession of Selling" course is designed to present the principles, strategies and skills that - when integrated into your sales career - will help you reach your personal and professional goals. This course will discuss important aspects of being a professional salesperson, and how life-long learning is vital to the professional salesperson.


This series will be useful for learners beginning a career as a sales professional, as well as for seasoned sales people who are seeking to take their career to the next level. As with all Sales University® programs, this series is designed to meet learners where they are, and challenge them to stretch themselves to a higher plane of professional excellence. This program will prepare learners to climb the next rungs on the ladder of success.


3.5

Professional Selling

  • recognize benefits of understanding professional selling.
  • identify examples of the fundamental principles of ethical conduct.
  • match the elements of professional selling knowledge to examples.
  • identify ways in which given sales professionals implement the laws of success.
  • identify examples of the top six qualities of character that reveal professionalism.
  • identify examples of ways to demonstrate a commitment to professionalism.
  • Developing a Personal Heritage of Excellence

  • recognize the benefits of knowing what a personal heritage of excellence entails.
  • identify examples of the elements of a personal heritage of excellence.
  • match Maslow's four stages of learning to examples.
  • identify the stages of the learning curve.
  • identify examples of approaches to dealing with challenges encountered within each stage of the learning curve.
  • identify examples of approaches that cultivate a positive attitude toward learning.

  • SALE0401

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